Ahold

Background Ahold is one of the largest retailers in the world with turnover close to $60B and 3500 supermarkets located in Europe and the USA. Ahold purchases a lot of its goods (for resale and not for resale) from China using agents and traders but decided to launch...

Pernod Ricard

Background Pernod Ricard is the second largest alcoholic beverage company in the world experiencing significant year-on-year sales growth in China resulting in ever increasing marketing and promotional budgets. Client was concerned that the spend with external...

Saint-Gobain Vidros S/A-Santa Marina

Background Santa Marina is a Brazilian based Division of Saint-Gobain Vidros S/A which in turn is part of Saint-Gobain, a French multinational that started its activities more than three centuries ago in the glass manufacturing industry. Saint-Gobain has become a...

Kesslers International

Background Kesslers International is Europe’s leading specialist designer & manufacturer of Point of Purchase displays and merchandising. To be able to competitively respond to major tenders in the future, Kesslers decideds to contract Dragon Sourcing to qualify...

St Gobain

Background St Gobain Packaging is one of the 2 world’s largest company specializing in glass packaging for the food and beverage industries. Saint Gobain Packaging wanted to challenge its current carton supplier base in Europe by conducting a benchmarking exercise in...